Time for a Rebrand: Plantar Facsiitis or Heel Pain?

Is It Really Plantar Fasciitis? Time for a Rebrand on Heel Pain

Plantar fasciitis has become the go-to diagnosis for heel pain, but is it always accurate? With so many possible causes—nerve irritation, tendon dysfunction, or even biomechanical imbalances—lumping every case under the same label can lead to ineffective treatment.

In this article, “Time for a Rebrand: Plantar Fasciitis or Heel Pain?”, originally written for the Australian Traditional Medicine Journal, I break down what’s really happening underfoot, explore alternative causes, and discuss why a more precise approach is key to lasting relief. If you’ve been struggling with heel pain and the standard solutions aren’t working, this is for you.